{"product_id":"breakthrough-advertising","title":"Breakthrough Advertising","description":"This is not a book just for copywriters and other advertising experts but a book for every business owner, marketing expert or anyone who needs to increase sales.\n\nThe reason why is because it deals with how to channel the forces in the marketplace which control sales.\n\nPut simply, Gene's book addresses the universal problem of all copywriting: How to write a headline — and an ad that follows it — that will open up a whole new market.\u003cbr\u003eASIN: 0887232981\u003cbr\u003eVSKU: DBV.0887232981.G\u003cbr\u003eCondition: Good\u003cbr\u003eAuthor\/Artist:Eugene M. Schwartz|Martin Edelston\u003cbr\u003eBinding: Hardcover\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: Gently used with minimal wear on the corners and cover. A few pages may contain light highlighting or writing, but the text remains fully legible. Dust jacket may be missing, and supplemental materials like CDs or codes may not be included. May be ex-library with library markings. Ships promptly!  \u003cbr\u003e","brand":"Dream Books Co.","offers":[{"title":"Default Title","offer_id":41719035002938,"sku":"DBV.0887232981.G","price":343.39,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/6011\/0138\/files\/0887232981-0.jpg?v=1790997733","url":"https:\/\/shop.dreambooksco.com\/products\/breakthrough-advertising","provider":"Dream Books Co.","version":"1.0","type":"link"}