{"product_id":"dont-think-of-an-elephant-know-your-values-and-frame-the-debate-the-essential-guide-for-progressives","title":"Don't Think of an Elephant!: Know Your Values and Frame the Debate--The Essential Guide for Progressives","description":"Don't Think of an Elephant! is the definitive handbook for understanding what happened in the 2004 election and communicating effectively about key issues facing America today. Author George Lakoff has become a key advisor to the Democratic party, helping them develop their message and frame the political debate.\nIn this book Lakoff explains how conservatives think, and how to counter their arguments. He outlines in detail the traditional American values that progressives hold, but are often unable to articulate. Lakoff also breaks down the ways in which conservatives have framed the issues, and provides examples of how progressives can reframe the debate.\nLakoff's years of research and work with environmental and political leaders have been distilled into this essential guide, which shows progressives how to think in terms of values instead of programs, and why people vote their values and identities, often against their best interests.\nDon't Think of An Elephant! is the antidote to the last forty years of conservative strategizing and the right wing's stranglehold on political dialogue in the United States.\nRead it, take action—and help take America back.\u003cbr\u003eASIN: 1931498717\u003cbr\u003eVSKU: DBV.1931498717.G\u003cbr\u003eCondition: Good\u003cbr\u003eAuthor\/Artist:George Lakoff|Don Hazen|Howard Dean\u003cbr\u003eBinding: Paperback\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: Gently used with minimal wear on the corners and cover. A few pages may contain light highlighting or writing, but the text remains fully legible. Dust jacket may be missing, and supplemental materials like CDs or codes may not be included. May be ex-library with library markings. Ships promptly!  \u003cbr\u003e","brand":"Dream Books Co.","offers":[{"title":"Default Title","offer_id":41510874447930,"sku":"DBV.1931498717.G","price":4.79,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/6011\/0138\/files\/1931498717-0.jpg?v=1783457214","url":"https:\/\/shop.dreambooksco.com\/products\/dont-think-of-an-elephant-know-your-values-and-frame-the-debate-the-essential-guide-for-progressives","provider":"Dream Books Co.","version":"1.0","type":"link"}