Getting Your Specialty Food Product Onto Store Shelves: The Ultimate Wholesale How-To Guide For Artisan Food Companies
$9.94
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About this item
Many small food business owners dream of seeing their products on store shelves, but how to get onto those shelves is a mystery. Focused specifically on specialty food businesses that don’t have millions of marketing dollars at their disposal, this book unravels that mystery for food entrepreneurs, offering tactical tips, insight, and short stories of entrepreneurs who have been in your place and succeeded.
Topics include:
• Understanding the wholesale industry and the roles that brokers and distributors play
• Pricing products appropriately so that you can grow and make money
• In-depth insight into a variety of wholesale food channels, covering what you need to know and how you should approach specialty stores, supermarkets, club stores, and even food service and hospitality
• How and why you should support your retailers to ensure you stay on the shelf
• Information on labeling regulations and packaging guidelines to ensure your product gets noticed by customers and conforms with FDA requirements
• Definitions and explanations of common wholesale and promotional terminology
• Creating sales sheets that help your product sell—and samples to help guide you
• The role trade shows play and how to make the most of them
ASIN: 0692213287
VSKU: DBV.0692213287.A
Condition: Acceptable
Author/Artist:Lewis, Jennifer
Binding: Paperback
Note: Any images shown are stock photographs and product may differ from what is shown.
Condition Notes: This copy has clearly been enjoyed—expect noticeable shelf wear and some minor creases to the cover. Binding is strong, and all pages are legible. May contain previous library markings or stamps.
ASIN: 0692213287
VSKU: DBV.0692213287.A
Condition: Acceptable
Author/Artist:Lewis, Jennifer
Binding: Paperback
Note: Any images shown are stock photographs and product may differ from what is shown.
Condition Notes: This copy has clearly been enjoyed—expect noticeable shelf wear and some minor creases to the cover. Binding is strong, and all pages are legible. May contain previous library markings or stamps.
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- Used - Acceptable: All pages and the cover are intact, but shrink wrap, dust covers, or boxed set case may be missing. Pages may include limited notes, highlighting, or minor water damage but the text is readable. Item may but the dust cover may be missing. Pages may include limited notes and highlighting, but the text cannot be obscured or unreadable.
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