{"product_id":"thank-you-for-arguing-third-edition-what-aristotle-lincoln-and-homer-simpson-can-teach-us-about-the-art-of-persuasion-1","title":"Thank You for Arguing, Third Edition: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion","description":"A master class in the art of persuasion, as taught by professors ranging from Bart Simpson to Winston Churchill, newly revised and updated.\n\nThe time-tested secrets taught in this book include Cicero's three-step strategy for moving an audience to action, and Honest Abe's Shameless Trick for lowering an audience's expectations. And it's also replete with contemporary techniques such as politicians' use of code language to appeal to specfic groups and an eye-opening assortment of persuasive tricks, including the Eddie Haskell Ploy, the Belushi Paradigm, Stalin's Timing Secret, and the Yoda Technique.\n\nWhether you're an inveterate lover of language books or just want to win a lot more anger-free arguments on the page, at the podium, or over a beer, Thank You for Arguing is for you. Warm, witty, erudite, and truly enlightening, it not only teaches you how to recognize a paralipsis when you hear it, but also how to wield the weapons of persuasion the next time you really, really, want to get your own way.\u003cbr\u003eASIN: 0804189935\u003cbr\u003eVSKU: DBV.0804189935.G\u003cbr\u003eCondition: Good\u003cbr\u003eAuthor\/Artist:Heinrichs, Jay\u003cbr\u003eBinding: Paperback\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: Gently used with minimal wear on the corners and cover. A few pages may contain light highlighting or writing, but the text remains fully legible. Dust jacket may be missing, and supplemental materials like CDs or codes may not be included. May be ex-library with library markings. Ships promptly!  \u003cbr\u003e","brand":"Dream Books Co.","offers":[{"title":"Default Title","offer_id":41598293049402,"sku":"DBV.0804189935.G","price":8.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/6011\/0138\/files\/0804189935-0_3f890d4f-7d80-42d4-9aac-6f2af81117ad.jpg?v=1786853024","url":"https:\/\/shop.dreambooksco.com\/products\/thank-you-for-arguing-third-edition-what-aristotle-lincoln-and-homer-simpson-can-teach-us-about-the-art-of-persuasion-1","provider":"Dream Books Co.","version":"1.0","type":"link"}