{"product_id":"the-adweek-copywriting-handbook-the-ultimate-guide-to-writing-powerful-advertising-and-marketing-copy-from-one-of-americas-top-copywriters","title":"The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters","description":"Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.\u003cbr\u003eASIN: 0470051248\u003cbr\u003eVSKU: DBV.0470051248.G\u003cbr\u003eCondition: Good\u003cbr\u003eAuthor\/Artist:Sugarman, Joseph\u003cbr\u003eBinding: Paperback\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: Gently used with minimal wear on the corners and cover. A few pages may contain light highlighting or writing, but the text remains fully legible. Dust jacket may be missing, and supplemental materials like CDs or codes may not be included. May be ex-library with library markings. Ships promptly!  \u003cbr\u003e","brand":"Dream Books Co.","offers":[{"title":"Default Title","offer_id":41596848046138,"sku":"DBV.0470051248.G","price":8.29,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/6011\/0138\/files\/0470051248-0.jpg?v=1786762305","url":"https:\/\/shop.dreambooksco.com\/products\/the-adweek-copywriting-handbook-the-ultimate-guide-to-writing-powerful-advertising-and-marketing-copy-from-one-of-americas-top-copywriters","provider":"Dream Books Co.","version":"1.0","type":"link"}