{"product_id":"the-business-value-of-developer-relations-how-and-why-technical-communities-are-key-to-your-success","title":"The Business Value of Developer Relations: How and Why Technical Communities Are Key To Your Success","description":"Discover the true value of Developer Relations as you learn to build and maintain positive relationships with your developer community. Use the principles laid out in this book to walk through your company goals and discover how you can formulate a plan tailored to your specific needs.\nFirst you will understand the value of a technical community: why you need to foster a community and how to do it. Then you will learn how to be involved in community building on a daily basis: finding the right audience, walking the tightrope between representing the company and building a personal brand, in-person events, and more.\nFeaturing interviews with Developer Relations professionals from many successful companies including Red Hat, Google, Chef, Docker, Mozilla, SparkPost, Heroku, Twilio, CoreOS, and more, and with a foreword by Jono Bacon, The Business Value of Developer Relations is the perfect book for anyone who is working in the tech industry and wants to understand where DevRel is now and how to get involved. Don’t get left behind – join the community today.\nWhat You’ll Learn Define community and sell community to your company\n\nFind, build, and engage with the community\nDetermine how and when to hire community managers\nBuild your own personal brand\nWho This Book Is For\nAny business leaders\/owners\/stakeholders in the tech industry, tech evangelists, community managers or developer advocates.\u003cbr\u003eASIN: 1484237471\u003cbr\u003eVSKU: DBV.1484237471.A\u003cbr\u003eCondition: Acceptable\u003cbr\u003eAuthor\/Artist:Thengvall, Mary\u003cbr\u003eBinding: Paperback\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: This copy has clearly been enjoyed—expect noticeable shelf wear and some minor creases to the cover. Binding is strong, and all pages are legible. May contain previous library markings or stamps.  \u003cbr\u003e","brand":"Dream Books Co.","offers":[{"title":"Default Title","offer_id":41447140950074,"sku":"DBV.1484237471.A","price":10.8,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/6011\/0138\/files\/1484237471-0.jpg?v=1780724330","url":"https:\/\/shop.dreambooksco.com\/products\/the-business-value-of-developer-relations-how-and-why-technical-communities-are-key-to-your-success","provider":"Dream Books Co.","version":"1.0","type":"link"}