{"product_id":"the-design-of-everyday-things-1","title":"The Design Of Everyday Things","description":"The essential guide to human-centered design\n\n“Even more relevant today than it was when first published.”—Tim Brown, CEO, IDEO\n\nEven the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door.\n \nThe fault, argues this ingenious—even liberating—book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization.\n \nThe Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time.\n \nThe Design of Everyday Things is a powerful primer on how—and why—some products satisfy customers while others only frustrate them.\u003cbr\u003eASIN: 0465050654\u003cbr\u003eVSKU: 4EKGU9009CFB_ns\u003cbr\u003eCondition: Acceptable\u003cbr\u003eAuthor\/Artist:Norman, Don\u003cbr\u003eBinding: Paperback\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: This copy has clearly been enjoyed—expect noticeable shelf wear and some minor creases to the cover. Binding is strong, and all pages are legible. May contain previous library markings or stamps.  \u003cbr\u003e","brand":"Dream Books Co.","offers":[{"title":"Default Title","offer_id":41582354923578,"sku":"4EKGU9009CFB_ns","price":8.29,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/6011\/0138\/files\/0465050654-0_281cdfbc-396b-45e7-977a-a17db917fbc7.jpg?v=1786074105","url":"https:\/\/shop.dreambooksco.com\/products\/the-design-of-everyday-things-1","provider":"Dream Books Co.","version":"1.0","type":"link"}