{"product_id":"the-e-myth-revisited-a-guide-to-starting-a-business-in-a-productive-and-successful-way","title":"The E-Myth Revisited: A Guide to Starting a Business in a Productive and Successful Way","description":"E-Myth \\ 'e-,'mith\\ n 1: the entrepreneurial myth: the myth that most people who start small businesses are entrepreneurs 2: the fatal assumption that an individual who understands the technical work of a business can successfully run a business that does that technical work\nVoted #1 business book by Inc. 500 CEOs.\nAn instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business.\nGerber walks you through the steps in the life of a business—from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed—and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business.\nThe E-Myth Revisited will help you grow your business in a productive, assured way.\u003cbr\u003eASIN: 0887307280\u003cbr\u003eVSKU: DBV.0887307280.VG\u003cbr\u003eCondition: Very Good\u003cbr\u003eAuthor\/Artist:Gerber, Michael E.\u003cbr\u003eBinding: Paperback\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: Pages are clean with no markings. May show minor signs of wear or cosmetic defects  marks, cuts, bends, or scuffs  on the cover, spine, pages, or dust jacket. May have remainder marks on edges.  \u003cbr\u003e","brand":"Dream Books Co.","offers":[{"title":"Default Title","offer_id":41627928559674,"sku":"DBV.0887307280.VG","price":8.29,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/6011\/0138\/files\/0887307280-0.jpg?v=1788318569","url":"https:\/\/shop.dreambooksco.com\/products\/the-e-myth-revisited-a-guide-to-starting-a-business-in-a-productive-and-successful-way","provider":"Dream Books Co.","version":"1.0","type":"link"}