{"product_id":"tribes-we-need-you-to-lead-us-2","title":"Tribes: We Need You to Lead Us","description":"The New York Times, BusinessWeek, and Wall Street Journal Bestseller that redefined what it means to be a leader.\n\nSince it was first published almost a decade ago, Seth Godin's visionary book has helped tens of thousands of leaders turn a scattering of followers into a loyal tribe. If you need to rally fellow employees, customers, investors, believers, hobbyists, or readers around an idea, this book will demystify the process.\n\nIt's human nature to seek out tribes, be they religious, ethnic, economic, political, or even musical (think of the Deadheads). Now the Internet has eliminated the barriers of geography, cost, and time. Social media gives anyone who wants to make a difference the tools to do so.\n\nWith his signature wit and storytelling flair, Godin presents the three steps to building a tribe: the desire to change things, the ability to connect a tribe, and the willingness to lead.\n\nIf you think leadership is for other people, think again—leaders come in surprising packages. Consider Joel Spolsky and his international tribe of scary-smart software engineers. Or Gary Vaynerhuck, a wine expert with a devoted following of enthusiasts. Chris Sharma led a tribe of rock climbers up impossible cliff faces, while Mich Mathews, a VP at Microsoft, ran her internal tribe of marketers from her cube in Seattle.\n\nTribes will make you think—really think—about the opportunities to mobilize an audience that are already at your fingertips. It's not easy, but it's easier than you think.\u003cbr\u003eASIN: 1591842336\u003cbr\u003eVSKU: DBV.1591842336.A\u003cbr\u003eCondition: Acceptable\u003cbr\u003eAuthor\/Artist:Godin, Seth\u003cbr\u003eBinding: Hardcover\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: This copy has clearly been enjoyed—expect noticeable shelf wear and some minor creases to the cover. Binding is strong, and all pages are legible. May contain previous library markings or stamps.  \u003cbr\u003e","brand":"Dream Books Co.","offers":[{"title":"Default Title","offer_id":41445871845434,"sku":"DBV.1591842336.A","price":4.07,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/6011\/0138\/files\/1591842336-0_4d936524-5dc2-4196-beef-8c3670a594d5.jpg?v=1780695599","url":"https:\/\/shop.dreambooksco.com\/products\/tribes-we-need-you-to-lead-us-2","provider":"Dream Books Co.","version":"1.0","type":"link"}