Unleash the Power of Storytelling: Win Hearts, Change Minds, Get Results

Unleash the Power of Storytelling offers a practical roadmap for crafting and delivering powerful, persuasive stories you can use to get more of what you want from your career and your life. WHAT CAN STORYTELLING DO FOR YOU? Research shows that stories have an unparalleled ability to break down walls, build trust, and influence people to act. More than facts and data alone, stories help us capture and express our ideas, wishes, and beliefs and get the results we want. The right story can help you: Nail a job interview Earn a raise Close a sale Build trust with an employee or colleague Strengthen relationships with customers Become a more comfortable networker Win over a skeptic Rally a team Align people with a strategy Promote your brand Raise a toast Deliver a eulogy Even get out of a speeding ticket And more WHY THIS BOOK? The market is filled with books, experts, and resources on business storytelling. Unleash the Power of Storytelling cuts through the hype to clarify and demystify the storytelling process. If you're intimidated by storytelling and think you can't tell a good story, this book provides step-by-step guidance for finding, shaping, and telling powerful stories. And if you think there's nothing new to learn about storytelling, you may be surprised. You'll discover the essential ingredients of a good story, why they work, and how to avoid the common pitfalls that weaken otherwise promising stories. A PRACTICAL GUIDE FOR THE BUSY PROFESSIONAL Taking a fun, no-nonsense approach, Unleash the Power of Storytelling will teach you: The science behind why stories work A simple three-part structure for telling almost any story The role emotion plays in fueling great stories How to cut the clutter and focus on what matters How and where to find great stories How to deliver your stories as effectively as possible The book also includes practical examples showing you how to use stories in job interviews, presentations, customer calls, employee meetings, networking, sales conversations, and leadership situations, even how to craft the right story for a wedding toast or eulogy. You don't have to be a natural-born storyteller. With the right tools and a little practice, storytelling is a skill you can learn.
ASIN: 0991081420
VSKU: DBV.0991081420.G
Condition: Good
Author/Artist:Biesenbach, Rob
Binding: Paperback
Note: Any images shown are stock photographs and product may differ from what is shown.
Condition Notes: Gently used with minimal wear on the corners and cover. A few pages may contain light highlighting or writing, but the text remains fully legible. Dust jacket may be missing, and supplemental materials like CDs or codes may not be included. May be ex-library with library markings. Ships promptly!